“I simply can’t say enough about my staff, our listeners fans and followers, and the Radiothon Committee as a whole for coming through with a record breaking year, it’s amazing how local radio can still make things happen” said Tom McAuliffe, owner of My FM Media, as he accepted The 2018 Simpson Award for Community Service.
“The Simpson Award is one of the highest honors a local broadcaster can receive for community service,” explained T. David Luther, Executive Director of the International Broadcasters Idea Bank (IBIB), which bestows the prestigious award annually. “This award is given annually to only one radio station in the United States, Canada, Australia and New Zealand. The Greater Milford region should be proud of the world-wide recognition given to My FM 101.3.
In a media environment dominated by large corporations and bottom-line priorities, the community service efforts at this independently owned and locally programmed radio station stand out. My FM’s initiative in raising over $100,000 in one day in 2018, as part of a My FM/Milford Regional Medical Center Radiothon, topped the list of reasons the IBIB Board of Directors recommended McAuliffe for the award.
Idea Bank President Mike Hulvey added “"The Simpson Award is one of the most coveted awards in Radio Broadcasting and symbolizes what the International Broadcasters Ideabank is all about....excellence in local community broadcasting. We're proud to honor Tom McAuliffe II, and the team at My FM Media. We're in awe of their use of radio, digital and social media to raise over $100,000 in one day to benefit their local community.
“Not only does this award recognize what our station has been about in the past, but also where our station is headed for the future as we develop into a true multi-media organization. This year’s Radiothon allowed us to shine a spotlight on all the media platforms that we now have at our disposal to assist clients, organizations and causes that are near and dear to our hearts. It’s the power of local radio combined with interactive & social media that carried the day for the 2018 My FM Radiothon” McAuliffe said.
The Simpson Award for Community Service is presented by the International Broadcasters Idea Bank (IBIB), an elite organization of 100 radio broadcasters located around the world. McAuliffe accepted the award from the IBIB’s international gathering, held this year at the Cape Codder Resort in Hyannis Cape Cod.
In addition to the now-annual Radiothon to benefit the Oliva Fund for Cancer Care at Milford Regional Medical Center, My FM supports local organizations by sponsoring and participating in more than 75 community events each year, including blood drives, parades, fairs, community pride days and a large annual Senior Expo.
For more information on the station, visit www.MyFM1013.com
About My FM Media
WMRC-First Class Radio 1490AM has been on the air since 1956, (and My FM 101.3FM since 2017) making it one of the oldest, continually locally owned and operated radio stations in Massachusetts. It is the only radio station to win the coveted “Station of the Year” Award, presented by the Massachusetts Broadcasters Association, on seven separate occasions (a record never duplicated). The award is presented for overall excellence in all facets of operation including growth of audience, client base, and service to the community.
Tom McAuliffe II is the owner and general manager of the station. My FM focuses on the region between Boston, Worcester, and providence serving about 750,000 people. My FM is a Dial Global affiliate and carries both NBC Radio News and complete coverage of the Boston Red Sox, Boston Bruins, and the New England Patriots.